Apparel 2 -Blog

A Fashion New Idea

Posted by anne linhart at 10/8/2016 10:00:00 AM


Lets get started for Spring 2017- Apparel 2:
Address the following in your blog entry.  Number your response if necessary.
Imagine that you work in fashion promotion for a large marketing firm that develops strategies for clients. Decide the following for each scenario below: 1. what audience each promotion should target 2. what the audience needs to know 3. which method would be the most effective.
  1. A nationwide retailer needs to publicize an upcoming sale. Identify a textile company to promote a new fiber that you have developed.
  2. A large garment manufacturer wants to publicize the first major clothing collection by a new designer. 
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